The discovery of neon, atomic number 10 in the periodic table, has led to fluorescent applications. One hundred years ago, the Haaxmans, a father and son duo, imported the first neon tubes to the Netherlands from Paris in a coffin. Moving with the waves of modern times, neon became extremely popular. In its heyday, Philips churned out dozens of kilometres of neon pipes per year. The street scene in the 1960s was dominated by neon lighting. And now, neon seems to be enjoying its umpteenth youth in the Netherlands once again.